[Michlib-l] Job Posting: Marketing Coordinator - Chelsea District Library

[Sara Wedell]

**please excuse cross-postings**
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*Chelsea District Library Position Posting*
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Position Title: Marketing Coordinator
Reports To: Director
Hours: 40 hours per week, may include evenings and weekends
Classification: Full-time, salaried, exempt
Salary Range: $29,952 - $46,426

Purpose and Scope:
Under the supervision of the library director, the marketing coordinator
develops, establishes and maintains marketing strategies to meet library
objectives. This includes effective management of the marketing, branding
and promotional activities of the library.

Specific Duties:
1. Manage and coordinate all marketing, advertising and promotional
programs and activities.
2. Conduct market research to determine market requirements for existing
and future programs and activities.
3. Analyze customer research and current market conditions.
4. Plan and produce the library’s newsletters.
5. Develop and implement marketing plans and projects for new and existing
programs.
6. Monitor, review and report on all marketing activity and results.
7. Determine and oversee the marketing budget.
8. Plan the marketing, promotion, and branding of the library’s website.
9. Participate in community outreach to engage community members and
organizations and build and nurture partnerships.
10. Participate in continuing education opportunities.
11. Attend and participate in staff meetings and work groups.
12. Other duties as assigned.

Qualifications Required:
1. Bachelor’s degree in marketing, graphic design, or a related field.
2. Proficiency in office computer applications in a Mac environment
3. Proficiency in Adobe Creative Suite, particularly InDesign, Photoshop,
and Illustrator.
4. 1-2 years’ experience in a marketing role.
5. Excellent business writing and grammar skills, as well as strong editing
and proofreading skills.
6. Enthusiastic, positive public service orientation.
5. Strong interpersonal communication skills and a demonstrated ability to
work with colleagues, library users, and vendors in a professional and
courteous manner.
6. Ability to handle confidential and sensitive information in an
appropriate and secure manner.
7. Ability to organize and perform work under minimal supervision.

Qualifications Preferred:
1. Graphic design experience
2. Knowledge of email marketing and experience using Constant Contact.
3. Experience managing social media accounts.
4. Project management experience.
5. Library experience at any level; willingness to explore and adopt new
technologies.

Located in historic downtown Chelsea, the Chelsea District Library was
named the Best Small Library in America in 2008 by the Bill & Melinda
GatesFoundation. The key to our success is our commitment to the community
we serve. We do much more than provide books and materials – we are an
integral part of the Chelsea community.

Now our nationally recognized library has a full-time opportunity for a
Marketing Coordinator.As Marketing Coordinator at the Chelsea District
Library, you will find opportunities to share and learn in a team
environment. The Marketing Coordinator will help create a positive
perception of our library and promote the vital role we play in the Chelsea
community by highlighting the value of our staff, services, and collection.

In this position, you will support the library staff and board of trustees
by developing talking points and reinforcing consistent messaging
throughout our community. As a library, we are focused on our relevance to
our community and developing sustainable practices so our services will
have a lasting impact.We are looking for a dynamic, energetic, organized
and engaging individual to add to our team.

This person will bring innovative ideas and understand that the Library
visit should offer more than information transactions- it is an opportunity
to touch and connect with lives. The perfect candidate will serve our
community by initiating and expanding partnerships and collaborations that
help us connect with our citizens and bridge differences in our
community.We look forward to hearing how you can further our organization’s
goals with your professional skills and customer service philosophy.

Please send resume with cover letter and portfolio* to:
Chelsea District Library
221 S. Main St.
Chelsea, MI 48118
Attn: Terri Lancaster
Phone: 734-475-8732
Fax: 734-475-6190
Email: tlancaster at chelsea.lib.mi.us
Closing Date: *November 15th by 5PM*

*Please submit a portfolio of design and writing samples with your resume.
Candidates chosen for interviews will also need to prepare a visual
presentation.
Presentation topic will be given when interviews are scheduled.

-- 
Sara Wedell
Head of Adult Services | Chelsea District Library
swedell at chelseadistrictlibrary.org | (734) 475-8732 ext. 218
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