[Michlib-l] Media relations is not just about crisis management - learn more on November 6

[Heather Ladiski]

Excuse duplication. Please forward to anyone that you feel could benefit 
from this information!


Developing a relationship with local media promotes a better chance you 
will be included when promoting your programs. An added benefit is that 
with this relationship, you and your library become a “go to” sound bite 
or quote when the reporter needs one. Opening and utilizing communication 
channels to the media regularly, and not just when you need something, 
engages them as a partner in the community with you.

Learn these skills and more on November 6, 2014 by joining us for Media 
Coaching for Librarians program that will be held at the Jackson District 
Libraries’ Meijer Branch.

Space is limited to take part in this great, low-cost opportunity to learn 
from media relations experts!

For more information and to register, visit: 
http://mcls.org/training-events/events/media-coaching-librarians/ 

This program is brought to you by the Cooperative Director’s Association, 
The Library of Michigan, and the Midwest Collaborative for Library 
Services. Funds are generously provided from the Library Services and 
Technology Act (LSTA) through the Library of Michigan to make this program 
possible.


********************
Heather M. Ladiski, CAP-OM
Executive Assistant/Meeting Planner
Midwest Collaborative for Library Services
1407 Rensen Street, Suite 1
Lansing, Michigan 48910-3657

800/530-9019 ext. 133
517/394-2420 ext. 133
Fax: 517/492-3885
NOTE: New email: ladiskih at mcls.org
website:  www.mcls.org

Check out the MCLS Training Calendar at:
http://www.mcls.org/training-events 
Like us on Facebook for the latest MCLS news: 
https://www.facebook.com/mcls.org

-------------- next part --------------
An HTML attachment was scrubbed...
URL: <http://mail3.mcls.org/pipermail/michlib-l/attachments/20141013/9dc6d924/attachment.html>