[Michlib-l] Check in with CADL

[Smiley,Trent]

Indie Author Event
In partnership with the Library of Michigan, we are excited to host presentations on the business side of self-publishing, featuring Lansing area experts and a local author panel. Scheduled to appear: John Addis (self-publishing and marketing); Julie Taylor (self-publishing and the Espresso Book Machine at MSU Libraries); Laura Klynstra (book design); Author Panel (Stephen Mack Jones, Alexandria Sure, Tobin Buhk and Kristie Dickinson). A selection of titles will be available for sale and signing. This FREE event will take place Saturday, Oct. 13 from 1-5 p.m. at CADL Downtown Lansing, 401 S. Capitol Avenue.
Collection Promotion
As a way to promote our Halloween movie collection and events, CADL is partnering with FOX 47. The station has created a special section on its website that includes Halloween content like best movies, decorating tips, safety tips etc. CADL has provided some of the titles for the Best Halloween Movies for Kids section. Within the special section, there's a link to our catalog and ads linked to our event database. We also traded a Kindle Fire for inclusion on station commercials that promote the online content. (Attached is a screenshot)

New Partnership
Cosplay continues to grow in popularity so CADL has entered into a new partnership that will help us connect to this culture through events (library and on-site) and in-branch displays. A new partnership with How-to Halloween will get CADL in front of attendees of the How-to Halloween and Downtown Lansing Zombie Walk events to create awareness of our digital comics and other related services. More importantly, this partnership provides us with access to an impressive inventory of props and vehicles like the Batmobile, Batpod and the iconic Mystery Machine from Scooby-Doo. We will also work with H2H on creating CADL exclusive props. (Mystery Machine and Batmobile images are attached)

Podcasts

CADLcast featuring Dr. Mona Hanna- Attisha and Retired Detective Derrick Parker, who was part of the NYPD's Rap Intelligence Unit: https://bit.ly/2xIFwCU

Reader's Roundtable featuring discussion with Marsh King's Daughter author Karen Dionne: https://bit.ly/2NKViI7

Executive Edition featuring Capital Area Michigan Works CEO Edythe Hatter-Williams and Helen Mickens:  https://bit.ly/2N7UyaP

Trenton M. Smiley
Marketing & Communications Director
Capital Area District Libraries-Administration
401 S. Capitol Ave., Lansing, MI 48933
517-367-6348 | smileyt at cadl.org<mailto:smileyt at cadl.org>
www.cadl.org<https://urldefense.proofpoint.com/v2/url?u=http-3A__www.cadl.org&d=DQMFAg&c=euGZstcaTDllvimEN8b7jXrwqOf-v5A_CdpgnVfiiMM&r=eQ4zwfvICxqHRkdUL5_5Ew&m=10jJJ5KSdHz2-h8X5t1pHUHubNn2DWMq89Hf3-OPD2Y&s=3rbAsyBXjj2NNLBsgfvAFXBIOTtrw486OCi5yA3tUNc&e=> | facebook.com/cadlibrary<https://urldefense.proofpoint.com/v2/url?u=https-3A__www.facebook.com_cadlibrary-3Fref-3Dhl&d=DQMFAg&c=euGZstcaTDllvimEN8b7jXrwqOf-v5A_CdpgnVfiiMM&r=eQ4zwfvICxqHRkdUL5_5Ew&m=10jJJ5KSdHz2-h8X5t1pHUHubNn2DWMq89Hf3-OPD2Y&s=Mh_HT9zWTBaQYNJrkGn5UQkZsHahpNWPo3T1jUZsMTo&e=> | twitter.com/cadl<https://urldefense.proofpoint.com/v2/url?u=http-3A__www.twitter.com_cadl&d=DQMFAg&c=euGZstcaTDllvimEN8b7jXrwqOf-v5A_CdpgnVfiiMM&r=eQ4zwfvICxqHRkdUL5_5Ew&m=10jJJ5KSdHz2-h8X5t1pHUHubNn2DWMq89Hf3-OPD2Y&s=kjEu80TS31ymwngLwD5AH2BEd7u0lbjJEff7iRegUfQ&e=>


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