[Michlib-l] Virtual Summer Reading numbers

Thu Jul 9 15:11:06 EDT 2020

Here in Dearborn Heights we have actually had a record-breaking response
for this year's Summer Reading. Realizing that our face-to-face plans were
toast, we identified the most important goals for our Summer Reading—fun,
radically inclusive, learning based, and free. Virtual programming needed
to be included. But as our community does not typically engage very much
with online content we mostly focused on how we could deliver an at home
program that played to our strengths.

Rather than offering age-divided programming, for this year we went with a
whole-family approach. We came up with two crafts per week, one best for
elementary-age kids and one for pre-schoolers. There were also “quests”
that involved reading or learning skills. We then boxed up the information
and supplies and delivered the first half right to our patron's doors.
Staff members spent 4 days driving all around the community doing
contactless delivery.

We were incredibly touched by the huge response from our families. While we
miss having our in-person programs, we have found that by offering kits, we
were able to reach more of our patrons that were not able to make it to the
library. Social media and hash tagging helped us to create a feeling of
togetherness.

We also attribute our success to having a good relationship with the
superintendents and principals across our three school districts. They
helped to promote the program. We also have a wonderfully supportive
community, so our unofficial "mom network" helped spread the word. Finally,
we really embraced social media more actively this year than we had before,
and we have seen quite a boost from that.

Jennifer Wyatt-Greene, Teen Services Librarian

Jim Moir, Youth Services Librarian

Dearborn Heights City Libraries

On Thu, Jul 9, 2020 at 2:02 PM Teresa Natzke via Michlib-l <
michlib-l at mcls.org> wrote:

> Good idea Don.
>
> Teresa
> Franklin Public Library
>
> ------------------------------
> *From: *"Michlib-l" <michlib-l at mcls.org>
> *Cc: *"Michlib-l" <michlib-l at mcls.org>
> *Sent: *Thursday, July 9, 2020 1:52:58 PM
> *Subject: *Re: [Michlib-l] Virtual Summer Reading numbers
>
> Well, I must say, hearing all of this doesn't make me feel GREAT,
> obviously we'd like more participation, but I certainly feel better about
> the numbers I'm seeing.  I'm currently planning on keeping registration and
> prizes open through August, at the least, maybe into early September, to
> give people more time to participate and join up.  With slow, limited
> openings (and none at all yet for us), I think giving people more time just
> makes sense.  We've already got all the supplies, after all, doesn't cost
> us anything to extend the program.  Summer doesn't technically end until
> late in September anyway!
>
>
> Donald Priest
> Director
> Southgate Veterans Memorial Library
> 14680 Dix-Toledo Rd.
> Southgate MI 48195
> 734-258-3002
>
> ------------------------------
> *From: *"michlib-l" <michlib-l at mcls.org>
> *To: *"Rebecca Higgerson" <rhiggerson at brandonlibrary.org>
> *Cc: *"michlib-l" <michlib-l at mcls.org>
> *Sent: *Thursday, July 9, 2020 1:39:55 PM
> *Subject: *Re: [Michlib-l] Virtual Summer Reading numbers
>
> We are down about 52% in registrations compared to this time in the summer
> last year. But our finishers are up a little compared to this time last
> year.
> Be encouraged. Promoting reading is so important for kids and teens. 2021
> will be better :)
>
> Marisela Garza | Youth Services Specialist
>
> Capital Area District Libraries – Administration
>
> 401 S. Capitol Avenue, Lansing, MI 48933
>
> Office: 517-367-6341 |garzam at cadl.org |
> <https://urldefense.proofpoint.com/v2/url?u=http-3A__cadl.org_&d=DwMFAg&c=euGZstcaTDllvimEN8b7jXrwqOf-v5A_CdpgnVfiiMM&r=L705mK6vcsRfhfgIsE6XCQ&m=hIGn1cgbHOkKr6JLuG-KPzum3dbLc85Fb2VEZXayqyI&s=on9heOSP72YJGvQpqwAoFZBumSo8LkvLuS3l3A-PCg8&e=>
> <https://urldefense.proofpoint.com/v2/url?u=http-3A__cadl.org&d=DwQFaQ&c=euGZstcaTDllvimEN8b7jXrwqOf-v5A_CdpgnVfiiMM&r=-VnIYX9Tid_FwaJ-4wkEtsGiayf038erslqThRZiqB4&m=3aYaNUTwpeRjDxzaZ2Qjioq4X_zZ4hMaq5bb0R0tEZU&s=BjLXfFwSLx4CRJIBqrM4RQupRklsbamMQW93hrTzHcc&e=>
> cadl.org
> <https://urldefense.proofpoint.com/v2/url?u=http-3A__cadl.org&d=DwQFaQ&c=euGZstcaTDllvimEN8b7jXrwqOf-v5A_CdpgnVfiiMM&r=e6sAxXCJmykY2k1UijXWkmTzAl96Vq907WIJ-Knaxek&m=lB0kJ5q7qA7Qi1hrE-mdBvsmloQq6RRy1lG-710CBBk&s=lEr-4QT-0lp4k-_sHvCKJEkuoI-xAiJfoSS1QEza5Ro&e=>
>
>
> <https://urldefense.proofpoint.com/v2/url?u=http-3A__twitter.com_cadl&d=DwMFAg&c=euGZstcaTDllvimEN8b7jXrwqOf-v5A_CdpgnVfiiMM&r=L705mK6vcsRfhfgIsE6XCQ&m=hIGn1cgbHOkKr6JLuG-KPzum3dbLc85Fb2VEZXayqyI&s=xJI67QEHDMNYWFI1HLPDBhnRCjiwZ1jBJVdRsFZuZrs&e=>
> <https://urldefense.proofpoint.com/v2/url?u=http-3A__twitter.com_cadl&d=DwQFaQ&c=euGZstcaTDllvimEN8b7jXrwqOf-v5A_CdpgnVfiiMM&r=-VnIYX9Tid_FwaJ-4wkEtsGiayf038erslqThRZiqB4&m=3aYaNUTwpeRjDxzaZ2Qjioq4X_zZ4hMaq5bb0R0tEZU&s=HRv3IiU42D1WG67RiVTRs6rJslKis7EAlfsnqRJoP8U&e=>
> twitter.com/cadl
> <https://urldefense.proofpoint.com/v2/url?u=http-3A__twitter.com_cadl&d=DwQFaQ&c=euGZstcaTDllvimEN8b7jXrwqOf-v5A_CdpgnVfiiMM&r=e6sAxXCJmykY2k1UijXWkmTzAl96Vq907WIJ-Knaxek&m=lB0kJ5q7qA7Qi1hrE-mdBvsmloQq6RRy1lG-710CBBk&s=zXMGox_4TQzE8ippNgW9W1WZTzMo2ZZRMHIS3mHfiiQ&e=>
> |
> <https://urldefense.proofpoint.com/v2/url?u=http-3A__www.facebook.com_cadlibrary&d=DwMFAg&c=euGZstcaTDllvimEN8b7jXrwqOf-v5A_CdpgnVfiiMM&r=L705mK6vcsRfhfgIsE6XCQ&m=hIGn1cgbHOkKr6JLuG-KPzum3dbLc85Fb2VEZXayqyI&s=5k-6fvTbMNQljOoRPo_R1pE6OX7v5IXyZTSoxX3Sipo&e=>
> <https://urldefense.proofpoint.com/v2/url?u=http-3A__facebook.com_cadlibrary&d=DwQFaQ&c=euGZstcaTDllvimEN8b7jXrwqOf-v5A_CdpgnVfiiMM&r=-VnIYX9Tid_FwaJ-4wkEtsGiayf038erslqThRZiqB4&m=3aYaNUTwpeRjDxzaZ2Qjioq4X_zZ4hMaq5bb0R0tEZU&s=F2-EdYsnqldnAOYZ5b1pajIRoAml5plF3PLgF3UQaf0&e=>
> facebook.com/cadlibrary
> <https://urldefense.proofpoint.com/v2/url?u=http-3A__facebook.com_cadlibrary&d=DwQFaQ&c=euGZstcaTDllvimEN8b7jXrwqOf-v5A_CdpgnVfiiMM&r=e6sAxXCJmykY2k1UijXWkmTzAl96Vq907WIJ-Knaxek&m=lB0kJ5q7qA7Qi1hrE-mdBvsmloQq6RRy1lG-710CBBk&s=WFx_8eqh1vzg_afVru2k8YFd-Nk8rNNBwTbL5RH7jk8&e=>
>
> On Thu, Jul 9, 2020 at 12:28 PM Rebecca Higgerson via Michlib-l <
> michlib-l at mcls.org> wrote:
>
>> Hi everyone,
>>
>> We have a shockingly low number of people who have signed up for our
>> Summer Reading program (we are down 85%) and I’m wondering if others are
>> finding the same results.  If your numbers are strong, to what do you
>> contribute your success?
>>
>>
>>
>> Thanks in advance!!
>>
>>
>>
>> *Rebecca Higgerson*
>>
>> Director
>>
>> Brandon Twp Public Library
>>
>> 304 South Street
>>
>> Ortonville MI 48462
>>
>> 248-627-1474
>>
>> *ENGAGE • EDUCATE • ENRICH • EMPOWER*
>>
>>
>>
>> *No Reservation Recommendations*
>>
>>
>> <https://urldefense.proofpoint.com/v2/url?u=https-3A__nrr.ninja_&d=DwMFaQ&c=euGZstcaTDllvimEN8b7jXrwqOf-v5A_CdpgnVfiiMM&r=-VnIYX9Tid_FwaJ-4wkEtsGiayf038erslqThRZiqB4&m=3aYaNUTwpeRjDxzaZ2Qjioq4X_zZ4hMaq5bb0R0tEZU&s=XPYBzlgvNQFanfuHvR57sWT1hYr0zdgLEfu8iv6snr8&e=>
>> <https://urldefense.proofpoint.com/v2/url?u=https-3A__nrr.ninja_&d=DwQFaQ&c=euGZstcaTDllvimEN8b7jXrwqOf-v5A_CdpgnVfiiMM&r=-VnIYX9Tid_FwaJ-4wkEtsGiayf038erslqThRZiqB4&m=3aYaNUTwpeRjDxzaZ2Qjioq4X_zZ4hMaq5bb0R0tEZU&s=XPYBzlgvNQFanfuHvR57sWT1hYr0zdgLEfu8iv6snr8&e=>
>> https://nrr.ninja/
>> <https://urldefense.proofpoint.com/v2/url?u=https-3A__nrr.ninja_&d=DwQFaQ&c=euGZstcaTDllvimEN8b7jXrwqOf-v5A_CdpgnVfiiMM&r=e6sAxXCJmykY2k1UijXWkmTzAl96Vq907WIJ-Knaxek&m=lB0kJ5q7qA7Qi1hrE-mdBvsmloQq6RRy1lG-710CBBk&s=6fDYq4peZHxXQEMEm8RKvt5D8avnjfQNc3i_Lr-rPQg&e=>
>>
>>
>> _______________________________________________
>> Michlib-l mailing list
>> Michlib-l at mail3.mcls.org
>>
>> <https://urldefense.proofpoint.com/v2/url?u=https-3A__mail3.mcls.org_mailman_listinfo_michlib-2Dl&d=DwMFaQ&c=euGZstcaTDllvimEN8b7jXrwqOf-v5A_CdpgnVfiiMM&r=-VnIYX9Tid_FwaJ-4wkEtsGiayf038erslqThRZiqB4&m=3aYaNUTwpeRjDxzaZ2Qjioq4X_zZ4hMaq5bb0R0tEZU&s=-EuKw7YcPoWaJC-ULZdi_LpiM4zMhnnZ2D37BG1frm8&e=>
>> <https://urldefense.proofpoint.com/v2/url?u=https-3A__mail3.mcls.org_mailman_listinfo_michlib-2Dl&d=DwQFaQ&c=euGZstcaTDllvimEN8b7jXrwqOf-v5A_CdpgnVfiiMM&r=-VnIYX9Tid_FwaJ-4wkEtsGiayf038erslqThRZiqB4&m=3aYaNUTwpeRjDxzaZ2Qjioq4X_zZ4hMaq5bb0R0tEZU&s=-EuKw7YcPoWaJC-ULZdi_LpiM4zMhnnZ2D37BG1frm8&e=>
>> https://mail3.mcls.org/mailman/listinfo/michlib-l
>> <https://urldefense.proofpoint.com/v2/url?u=https-3A__mail3.mcls.org_mailman_listinfo_michlib-2Dl&d=DwQFaQ&c=euGZstcaTDllvimEN8b7jXrwqOf-v5A_CdpgnVfiiMM&r=e6sAxXCJmykY2k1UijXWkmTzAl96Vq907WIJ-Knaxek&m=lB0kJ5q7qA7Qi1hrE-mdBvsmloQq6RRy1lG-710CBBk&s=h1oX2g8pcn7C076Z2VfCcqW1CEcOqJylrOPMyX9xWnI&e=>
>>
>
> _______________________________________________
> Michlib-l mailing list
> Michlib-l at mail3.mcls.org
>
> https://urldefense.proofpoint.com/v2/url?u=https-3A__mail3.mcls.org_mailman_listinfo_michlib-2Dl&d=DwICAg&c=euGZstcaTDllvimEN8b7jXrwqOf-v5A_CdpgnVfiiMM&r=-VnIYX9Tid_FwaJ-4wkEtsGiayf038erslqThRZiqB4&m=3aYaNUTwpeRjDxzaZ2Qjioq4X_zZ4hMaq5bb0R0tEZU&s=-EuKw7YcPoWaJC-ULZdi_LpiM4zMhnnZ2D37BG1frm8&e=
>
>
> _______________________________________________
> Michlib-l mailing list
> Michlib-l at mail3.mcls.org
>
> https://urldefense.proofpoint.com/v2/url?u=https-3A__mail3.mcls.org_mailman_listinfo_michlib-2Dl&d=DwICAg&c=euGZstcaTDllvimEN8b7jXrwqOf-v5A_CdpgnVfiiMM&r=e6sAxXCJmykY2k1UijXWkmTzAl96Vq907WIJ-Knaxek&m=lB0kJ5q7qA7Qi1hrE-mdBvsmloQq6RRy1lG-710CBBk&s=h1oX2g8pcn7C076Z2VfCcqW1CEcOqJylrOPMyX9xWnI&e=
> _______________________________________________
> Michlib-l mailing list
> Michlib-l at mail3.mcls.org
> https://mail3.mcls.org/mailman/listinfo/michlib-l
>
-------------- next part --------------
An HTML attachment was scrubbed...
URL: <http://mail3.mcls.org/pipermail/michlib-l/attachments/20200709/3f727096/attachment.html>